Model Indira Scott De Beers Group's ReSet Collective pendants by US jewelery designers: Jade Trau, Jennie Kwon, Julez Bryant, Sara Weinstock and Zoë Chicco

 ReSet Collective aims to provide a fresh standpoint on responsible sourcing and the high-quality influences of natural diamonds thru a creative collaboration with five rings designers


LONDON,  De Beers Group has partnered with global mannequin Indira Scott, who is lending her herbal beauty and ardour for the surroundings and sustainability to divulge a collection of unique natural diamond pendants created for charity.

Model- Indira- Scott- De- Beers- Group's-  ReSet- Collective pendants by US jewelery designers: Jade Trau, Jennie Kwon, -Julez- Bryant,- Sara -Weinstock- and- Zoë- Chicco



The ReSet Collective pendants have been designed by 5 leading US jewelery designers: Jade Trau, Jennie Kwon, Julez Bryant, Sara Weinstock and Zoë Chicco, to provide a sparkling standpoint on the fine influences that De Beers' herbal diamonds create for the human beings and locations the place they are discovered.


The 5 girl designers, who share a ardour for herbal diamonds and sustainable sourcing, travelled to Botswana late ultimate yr to find out greater about the partnership between De Beers Group and the humans of Botswana, known as Debswana, visiting its operations, alongside some of the neighborhood and conservation programmes it supports.  While in Botswana, they noticed first-hand how the organization is Building Forever, through defending the environment, aiding communities to thrive, accelerating equality of opportunity, and main the diamond industry in ethical practices.


Inspired by way of the people, wildlife, and lovely landscapes of Botswana, as well as a shared dedication to help form a better world, every member of the collective designed a unique diamond pendant, with 4 of the designs incorporating a difficult diamond sourced without delay from Botswana.


Bringing the marketing campaign to life, Ms Scott modelled the portions amongst the city surroundings of New York City to complement the unique tough diamonds, diverse textures, and contemporary shapes of the pieces.


The series of one-of-a-kind pendants will be auctioned through Sotheby's in an online sale, open for bidding from 10 to 17 December 2020. Estimates will range from $20,000 to $25,000, with a hundred per cent of the remaining hammer charge from each piece cut up equally between two charities [1]: Stepping Stones International in Botswana and the NAACP Legal Defence Fund in the US.


Indira Scott said: "I'm extremely joyful to be part of the new ReSet Collective campaign with De Beers Group. This collective of unbiased lady designers has been so inspiring to me. Each of their amazing designs tells its very own unique story about the important tremendous have an effect on that diamonds assist create for the people and flora and fauna of Botswana. It's vital for me to work with manufacturers that are aligned with my personal values and convictions, and De Beers' assist for the communities where it operates suggests that it is viable to wear some thing stunning whilst giving back. With the earnings of these portions going to the NAACP LDF and Stepping Stones International in Botswana, I'm particularly proud to be involved."


Colby Shergalis, Senior Vice President of De Beers Group Brand, said: "We are stimulated via Indira's work and passion, and delighted that she has chosen to assist us share the story of the nice affect that the diamonds we get better have on the human beings and places the place they are found. Indira immediately understood the different meaning at the back of the ReSet Collective pieces, and it is a pleasure to see her wear them so proudly, knowing the contributions they are making."


"It used to be a privilege to host Jade, Jennie, Julez, Sara and Zoe in Botswana, where they witnessed first-hand the role diamonds play in supplying fundamental education, healthcare, infrastructure and social gain for Botswana's people. The designers' enthusiasm to collaborate on these pendants in guide of two necessary charities was once stimulated by using their desire to shed a mild on the vital function diamonds play for the communities the place they are found, and to similarly enhance the possibilities they create."


Reset Collective is the first in an ongoing collection of partnerships under De Beers Group's new ReSet platform. The initiative goals to 'reset' perceptions and shine a light on the considerable fantastic contribution that natural diamonds deliver for the people and locations the place they are found, by using collaborating with installed and up-and-coming rings designers who will set diamonds observed through De Beers into a range of pieces, celebrating sustainability in the sector. 

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