Allrecipes Announces Partnership with St. Jude Children's Research Hospital® During Annual St. Jude Thanks and Giving® Holiday Campaign

Allrecipes Launches Multi-Platform Initiative to Raise Awareness and Funds for Lifesaving Research and Treatment of Childhood Cancer and Other Life-Threatening Diseases

NEW YORK, - Meredith Corporation's (NYSE: MDP) Allrecipes declares its guide for discovering a remedy for childhood most cancers and different life-threatening ailments with the aid of teaming up with St. Jude Children's Research Hospital for its 2020 Thanks and Giving® campaign. This excursion season Allrecipes will shine a highlight on this essential motive via a large vary of content material and promotional choices throughout its digital, print, and social channels with the intention of assisting children and households at St. Jude Children's Research Hospital® as phase of the annual culture that raises cash to immediately aid the St. Jude mission: Finding cures. Saving children.®

 

This is the first time that Allrecipes has participated in the St. Jude Thanks and Giving campaign, which unites world-class manufacturers and their clients round a common aim – to construct attention and elevate cash to guide integral lookup and treatment. Because of beneficiant supporters, households by no means obtain a consignment from St. Jude for treatment, travel, housing or meals – due to the fact all a household ought to worry about is supporting their infant live.

"We are proud to embark on this new partnership with St. Jude Children's Research Hospital all through their annual St. Jude Thanks and Giving campaign. Food, cooking, and household foods are an necessary section of the recuperation procedure at St. Jude. At Allrecipes we consider in the nice impact that meals and cooking have in our relationships and in our lives. This is an fantastic cost shared between St. Jude and Allrecipes and we are honored to be a section of their mission all through this vacation season: Finding cures. Saving children," stated John Oghia, General Manager, Allrecipes & Digital Food. "We have an possibility to make a significant distinction by using enticing our neighborhood of extra than 60 Million cooks throughout the usa to generate higher consciousness and elevate money for this essential cause."

Allrecipes' December/January issue, on newsstands November 27, will characteristic inspiring testimonies from three younger most cancers survivors who are additionally smart, humorous and budding "Cooks to Follow," alongside with a QR Code making it convenient for readers to donate on-line at stjude.org/tgallrecipes. These "Cooks to Follow" testimonies will additionally be instructed thru movies accessible right here and available inside the newly launched Allrecipes digital characteristic created for this partnership with content material associated to the marketing campaign and St. Jude's Children's Research Hospital. Allrecipes will additionally be going for walks promotional banners and "click to donate" buttons encouraging giving and will be merchandising the marketing campaign throughout its social channels.

Treatments invented at St. Jude have helped expand the general childhood most cancers survival fee from 20 percentage to extra than eighty percentage seeing that the health center opened over 50 years ago. Cancer does not end and neither will St. Jude.