Some of the biggest findings included: - 51 % of people said they have masturbated more during COVID
- 10% increase in usage of sex toys during COVID
- 25.2% of individuals said their sex life has gotten worse during the pandemic
- 96% have thought about purchasing a sex toy during the pandemic
- 42% said they would consider giving someone a sex toy or sexual devices this holiday season
- 92.7% used sex toys or sexual devices (like vibrators, dildos, Fleshlights etc.) during the COVID-19 pandemic
- 17% of people said they will not be dating normally this winter if given the chance
- 88.6% of people would be happy if someone gifted them a sex toy or sexual devices this holiday season
Favorite toys on the site include the Womanizer PREMIUM, Better Love RABBIT LILY, Better Love BUTTERFLY and We-Vibe CHORUS. Categories include Women, Men, Couples, Vibrators, Dildos, Wellness and BDSM & Bondage.
"The best ways we can improve the value of products and the lifestyle offerings on our platform is to better understand consumer trends and demand," said Tino Dietrich, CEO, Ella Paradis. "2020 has been a crazy year for us all and consumer behavior is being reimagined as we go.
" The survey results were from 1,464 U.S. based consumers ranging from ages 20-60. |
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